Facilitator's Guide
Powerbuilding Experience #1: What Would It Take?
Purpose of the Experience
What Would It Take? brings people from the same community together to explore the lives they want to build, discover the people and possibilities around them, and experience what becomes possible when they begin connecting and organizing their knowledge, relationships, abilities, and resources.
The experience begins with individual aspirations and gradually introduces a larger question: What could become possible if the people in this gathering began working together?
Participants should leave with a stronger sense of their own possibilities, an appreciation for what other people bring, and a reason to continue building relationships. The experience also introduces an important principle of powerbuilding: Movements require commitment, not moments. Through the personal testimony of an existing member, participants hear how someone has chosen to make building power part of their monthly budget.
The experience concludes with each guest meeting privately with their assigned Member Guide to reflect on the gathering and schedule an individual follow-up conversation. There is no financial solicitation during the group experience. The personal financial invitation takes place during the subsequent one-on-one conversation.
People should experience collective power before we ask them to believe in it. The experience should feel like an unfolding discovery, with participants making connections in their own words.
What Success Looks Like
By the end of the experience, participants should have had an opportunity to:
- Share something they genuinely want for their lives.
- Get to know other people who live in their community.
- Discover useful knowledge, experiences, relationships, and abilities among participants.
- Experience how connecting and coordinating those capacities can create new possibilities.
- Explore the difference between helping one another and building the collective influence to change conditions.
- Imagine what people in their neighborhood, city, or county could build together.
- Understand that sustaining collective work requires ongoing commitments of different kinds.
- Hear why an existing member has chosen to include powerbuilding in their monthly budget.
- Develop a personal relationship with an existing member.
- Have the opportunity to schedule a one-on-one follow-up conversation before leaving the virtual gathering.
The Member Guide Model
Each invited guest is paired with an existing member of the organization. That member participates in the entire 90-minute experience alongside their assigned guest and becomes their personal point of connection to the organization. The Member Guide serves three purposes.
Conversation Catalyst
People entering a gathering of strangers may be hesitant to speak, especially when the questions become personal. Member Guides help establish the kind of conversational environment in which people feel comfortable participating. They model openness, curiosity, and genuine sharing. When a facilitator asks participants about their aspirations, a Member Guide might be among the first to share something real about their own life. When someone shares an experience, a guide might recognize a connection or ask a thoughtful question. When the conversation becomes quiet, a guide can help it move forward. The purpose is to demonstrate what participation looks like, making it easier for others to join.
Relationship Builder
The guide participates as a fellow community member rather than an observer. Throughout the gathering, they have opportunities to learn about their assigned guest's interests, experiences, aspirations, and questions. The guide should also share authentically about their own life. The relationship is reciprocal.
Follow-Up Owner
During the final portion of the experience, each guide meets privately with their assigned guest in a virtual breakout room. The guide listens to the guest's reflections and offers to schedule a 15–20-minute follow-up conversation. The same guide conducts that conversation, introduces opportunities for continued participation, and makes the invitation into sustaining membership.
Member Guide Principles
- Participate as a fellow community member.
- Share genuine experiences rather than rehearsed conclusions.
- Help guests feel comfortable speaking.
- Notice connections between people.
- Ask questions that open up conversation.
- Avoid dominating discussions.
- Respect disagreement and different perspectives.
- Do not make a financial solicitation during the 90-minute experience.
- Take responsibility for offering and conducting the personal follow-up.
Member Guides are introduced openly as existing members helping welcome participants. They should not conceal their affiliation or pretend that prepared talking points are spontaneous discoveries. The guide's job is to help other people speak, not to make sure they say what the organization wants them to say.
Before Participants Arrive
Lead Facilitator
- Welcomes participants and guides the experience.
- Introduces activities and manages transitions.
- Helps participants connect their experiences to one another.
- Guides reflection and collective discovery.
- Ensures the experience remains conversational.
- Invites the member storyteller to share their experience.
- Introduces the final one-on-one breakout conversations.
Co-Facilitator
- Manages the virtual meeting, breakout rooms, chat, and timing.
- Supports participation and accessibility.
- Captures themes and connections on the shared board.
- Watches for people who have not had an opportunity to contribute.
- Coordinates Member Guide assignments.
- Supports the live scheduling process.
- Confirms follow-up appointments.
Member Guides
- Welcome their assigned guest.
- Participate throughout the experience.
- Model authentic sharing and curiosity.
- Help make connections visible.
- Participate in small-group discussions.
- Meet privately with their guest during the closing breakout.
- Schedule and conduct the subsequent follow-up conversation.
Member Storyteller
One existing member shares a three-minute personal reflection about why they have chosen to include powerbuilding in their monthly budget. The storyteller may also serve as a Member Guide.
Materials
- Video meeting link with breakout rooms enabled.
- Participant roster and confirmed attendance.
- Member Guide assignments.
- Opening slide with the experience title.
- Shared digital board with three areas: What We're Working Toward, What We Bring, What's Becoming Possible.
- Individual reflection worksheet or private note-taking option.
- Follow-up appointment windows for every Member Guide.
- Scheduling links or calendars accessible to guides.
- Facilitator observation and debrief form.
- Follow-up tracking system.
Preparation
The facilitation team should meet beforehand to review the participant list, confirm roles, and agree on how to manage timing. Prepare the shared board with empty sections. Do not prepopulate it with community problems, predetermined goals, or organizing terminology. The content of the experience should emerge from the people participating.
Member Guide Preparation — 15 Minutes Before
Guides should arrive early for a brief orientation. Review the five major conversation areas: Personal aspirations, What it takes to achieve them, What people already bring, What becomes possible together, and What it takes to sustain collective work. Each guide should be prepared to share authentic examples from their own life.
Before guests enter, the co-facilitator should verify that every guide knows their assigned guest and has appointment availability within the following several days.
The 90-Minute Experience
| Time | Section | Duration |
|---|---|---|
| 0–8 | Welcome: Why We're Here | 8 min |
| 8–20 | Part One: The Lives We Want | 12 min |
| 20–32 | Part Two: What Would It Take? | 12 min |
| 32–50 | Part Three: Discovering the People in the Room | 18 min |
| 50–62 | Part Four: What Becomes Possible Together? | 12 min |
| 62–72 | Part Five: What Could We Build Here? | 10 min |
| 72–80 | Part Six: How Do We Commit Together? | 8 min |
| 80–90 | Closing: Member Guide Connections | 10 min |
Welcome: Why We're Here
Create an inviting atmosphere and establish the purpose of the gathering.
Introducing Member Guides
Participation Agreements
Opening Question
Keep introductions brief. With 24 guests and guides, allow approximately 15 seconds per person.
Guides model brief, welcoming introductions. They should not give extended organizational biographies.
Part One: The Lives We Want
Give people space to name their own aspirations without deciding in advance what should matter to them.
Individual Reflection — 2 Minutes
Participants can write their answers privately.
Sharing — 8 Minutes
The facilitator should not steer people toward particular answers. As participants speak, the co-facilitator records short phrases on the shared board, with permission.
When the room is hesitant, a guide may share an authentic aspiration. Guides should model the level of openness being invited without dominating the available time.
Reflection — 2 Minutes
Allow a few brief responses.
Part Two: What Would It Take?
Explore what achieving an aspiration requires, while keeping personal agency at the center.
Reflection — 2 Minutes
Group Conversation — 8 Minutes
Invite several participants to share. Possible follow-up questions:
- "What do you think your first step would be?"
- "What's something you already have that could help?"
- "Is there something you need to learn?"
- "Is there someone whose experience or advice could make a difference?"
- "Are there things outside your control that affect what's possible?"
As people respond, the facilitator begins noticing different kinds of needs: knowledge and information, skills and experience, relationships and introductions, money and material resources, time and opportunity, decisions made by other people or institutions.
Guides may share something they had to figure out or a resource that helped them accomplish a goal. The purpose is to normalize uncertainty and demonstrate that everyone has experiences worth sharing.
Reflection — 2 Minutes
Part Three: Discovering the People in the Room
Help participants discover the real capacities already present in the group. This is the central interactive exercise.
Step One: What Do You Bring? — 3 Minutes
Emphasize that ordinary life experience counts.
Step Two: Small-Group Discovery — 9 Minutes
Divide participants into four breakout rooms of six people. Each room contains three invited guests and their three assigned Member Guides.
"Has anyone else experienced something like that?" · "Does anyone here know something that might help?" · "Would you be interested in connecting with someone who has experience with that?" Guides should not make promises or share someone's contact information without permission.
The co-facilitator sends a reminder when two minutes remain.
Step Three: Bringing the Discoveries Together — 6 Minutes
Return to the main room. Ask:
- "What did you discover about the people in your group?"
- "Did anyone hear something that could help them with a goal or interest?"
- "Was there anything someone shared that surprised you?"
Avoid turning this into a public exchange of contact information. If participants want introductions, ask permission and arrange them afterward.
Part Four: What Becomes Possible Together?
Move from individual connections toward coordinated action and collective influence.
Opening Reflection — 2 Minutes
The Next Question — 4 Minutes
From Cooperation to Power — 4 Minutes
Possible follow-up questions:
- "Who makes decisions that affect what we're trying to accomplish?"
- "What would make those decision-makers listen?"
- "What could a group of people do that one person might struggle to do alone?"
- "What would it take for a group to actually follow through?"
Guides may contribute genuine examples or ask clarifying questions, but should not supply predetermined conclusions about political institutions or decision-makers.
Reflection — 2 Minutes
Part Five: What Could We Build Here?
Connect the experience to participants' shared geography and create space for future possibilities.
Community Conversation — 6 Minutes
The facilitator captures emerging ideas. Do not ask the group to select a campaign or commit to an initiative during this first experience.
Guides may share authentic perspectives about their community, but should not redirect the conversation toward a predetermined organizational campaign.
Looking Forward — 4 Minutes
Acknowledge the range of ideas.
Part Six: How Do We Commit Together?
Introduce the idea that sustained collective power requires ongoing commitment and provide an authentic example of recurring financial participation.
Step One: Movements Require Commitment — 2 Minutes
Step Two: Member Testimony — 3 Minutes
The member shares their genuine experience. The following is an illustrative example. The member should use their own words and circumstances.
Step Three: Reflection — 3 Minutes
This section introduces the practice of recurring giving. It is not a financial solicitation. Participants are not asked to pledge, disclose an amount, or enroll during the gathering.
Closing: Member Guide Connections
Give every guest a personal connection and the opportunity to schedule their individual follow-up conversation before leaving Zoom.
Step One: Introduce the Private Conversations — 2 Minutes
Step Two: Private Member Guide Breakouts — 8 Minutes
The co-facilitator opens twelve breakout rooms, each containing one guest and their assigned Member Guide.
Member Guide Conversation
Listen.
Listen and respond naturally.
If the guest agrees, offer specific appointment windows and schedule while both are in the breakout room. Confirm the date, time, and method of contact. If the guest declines, thank them and respect their decision. No financial ask takes place during this breakout.
Monitor breakout rooms and support guides with technical or scheduling issues. Guides should have access to their own calendars or scheduling links. Send a two-minute warning before the rooms close.
After the Experience
Immediately After the Gathering
The facilitation team should:
- Confirm attendance.
- Record which guides were paired with which guests.
- Confirm follow-up appointments scheduled during the experience.
- Identify guests who need scheduling assistance.
- Record voluntary requests for introductions.
- Capture emerging interests and opportunities.
- Note facilitation observations for the debrief.
Within 24 Hours
Each Member Guide should:
- Send a personal thank-you to their guest, where contact permission has been provided.
- Confirm the scheduled appointment.
- Provide the meeting link or phone details.
- Follow up on any requested introductions.
- Offer appointment options to guests who wanted to schedule but could not do so during the experience.
Guests who declined further contact should not receive additional recruitment outreach.
Preferred Follow-Up Windows
Offer a choice of convenient windows. Weekends: Saturday morning or afternoon; Sunday morning, afternoon, or evening. Weekday evenings: Tuesday, Wednesday, or Thursday. Weekday lunchtime: Tuesday, Wednesday, or Thursday. Ask for the preferred window first, then agree on a specific date and time.
The Individual Follow-Up Conversation
The purpose of this conversation is to continue the relationship, understand what resonated, explore the person's interests, and offer an opportunity to become a sustaining member. See the Conversation #2: Powerbuilding Experience Follow-Up script for the full dialogue.
Facilitator and Member Guide Debrief
The facilitation team should hold a debrief within 48 hours, with a short immediate operational check after the gathering.
Experience Quality
- Did guests seem comfortable and genuinely interested in one another?
- Did Member Guides help establish trust and model authentic participation?
- Did guests have sufficient opportunities to speak?
- Did meaningful connections emerge?
- Did the shared discovery exercise reveal actual knowledge, skills, and relationships?
- Did the conversation move naturally from individual aspirations to collective possibilities?
- Did participants have an opportunity to imagine what they could build in their community?
- Did the member testimony feel authentic and relevant?
Relationship Development
- Did every guest have a Member Guide?
- Were guides able to establish a personal connection?
- Did guests appear comfortable during the private breakouts?
- How many follow-up conversations were scheduled before the gathering ended?
- Were there any scheduling barriers?
- Did any guests request additional introductions or opportunities?
Facilitator Reflection
- Did the experience feel conversational or overly structured?
- Were there moments of excitement, curiosity, disagreement, or discovery?
- Did guides dominate any portion of the conversation?
- Were any transitions rushed?
- What should change before the next gathering?
What to Measure During the Pilot
Participation
- People invited · People registered · Guests attending · Attendance rate
- Member Guides present · Guests participating in discussions and activities
Relationships
- Guest-guide pairings completed · New connections identified
- Requested introductions · Guests expressing interest in staying connected
- Follow-up conversations scheduled during Zoom · Follow-up conversations completed
Membership
- Personal membership invitations made · New sustaining members
- Monthly recurring commitments established · Average monthly contribution
- Guests declining financial participation but expressing interest in other activities
Experience Quality
- Participants reporting they learned something useful
- Participants identifying a new possibility
- Participants reporting a stronger sense of connection to their community
- Participants expressing interest in another experience
Continuing Engagement
- People participating in future activities · People making additional commitments
- Members interested in becoming guides · Membership retention at 90 days and 12 months
Primary Operational Metric
Live Follow-Up Booking Rate = Guests who book during Zoom ÷ Total guests attending × 100
Secondary Operational Metric
Follow-Up Completion Rate = Follow-up conversations completed ÷ Follow-up conversations scheduled × 100
Financial participation is one part of the ongoing relationship, not the sole measure of the experience's success.
Final Facilitation Principles
- Begin with the lives people want. Their personal aspirations are legitimate and important in their own right.
- Let participants discover one another. The real people in the gathering are the most important resource for the experience.
- Use Member Guides to create trust. Existing members help model openness and participation so that new guests can become comfortable sharing.
- Make connections visible. Help people recognize opportunities that emerge when experiences, abilities, knowledge, and relationships come together.
- Distinguish connection from organization. Knowing one another creates possibilities. Agreeing on goals, coordinating resources, taking responsibility, and acting together can turn those possibilities into power.
- Allow discovery before explanation. Ask questions that help participants arrive at insights themselves.
- Introduce commitment as a practice. Sustained participation can include time, skills, relationships, leadership, and financial resources.
- Keep the financial invitation personal. The group experience introduces the idea of sustained financial participation. The one-on-one follow-up provides an opportunity to make an individual commitment.
- Schedule the next conversation before leaving. Each guest should have the opportunity to book their follow-up directly with their Member Guide while still on Zoom.
- Keep the relationship going. The ninety-minute gathering is the beginning of a longer journey.
The Powerbuilding Experience in One View
The experience succeeds when participants begin seeing themselves, one another, and their community as sources of possibility — and leave with a real relationship through which they can continue exploring what they could build together.