Wave 2
May 4, 2027 → Jul 6, 2027(9 weeks)
10% of each area's totalCombined: $5,500,000Wave KPIs — All Areas Combined
Campaign KPIs
50% of conversations → full gift · 25% → downsell · 3 visits per leader
Base Needed
29,410
Conversations Needed
2,941
Leaders Needed
990
Expected Gifts
1,470.5
Total Raised
$5,536,125
| Monthly Commitment | 5-Year Total | Leaders Needed (convos ÷ 3) | Expected Gifts | Conversations Needed (gifts ÷ 50%) | Base Needed (gifts × 20) | Total Raised |
|---|---|---|---|---|---|---|
| $200/mo | $12,000 | 77 | 112.5 | 225 | 2,250 | $1,400,625 |
| $100/mo | $6,000 | 145 | 214 | 428 | 4,280 | $1,380,300 |
| $50/mo | $3,000 | 294 | 437 | 874 | 8,740 | $1,376,550 |
| $30/mo | $1,800 | 474 | 707 | 1,414 | 14,140 | $1,378,650 |
| Total | — | 990 | 1,470.5 | 2,941 | 29,410 | $5,536,125 |
Alternative Ask
25% of conversations → alternative gift at $15 or $5/mo
| Monthly Commitment | 5-Year Total | Alternative Gifts (25% of convos) | Total Raised |
|---|---|---|---|
| $15/mo | $900 | 0 | $146,925 |
| $5/mo | $300 | 0 | $171,600 |
| Total | — | 0 | $318,525 |
Phase Timeline
Dates derived from wave start date
Leadership Formation
May 4 – May 17, 2027
Base Cultivation
May 18 – May 31, 2027
Visit Phase
Jun 1 – Jun 28, 2027
Commitment Weekend
Jun 29 – Jul 5, 2027
Areas
Individual area goals for this wave
Miami-Dade Region
Wave goal: $1,650,000(10% of $16,500,000 total)
Central Florida Region
Wave goal: $1,100,000(10% of $11,000,000 total)
South Florida Region
Wave goal: $1,100,000(10% of $11,000,000 total)
North Florida Region
Wave goal: $825,000(10% of $8,250,000 total)
Tampa Bay Region
Wave goal: $825,000(10% of $8,250,000 total)